How One Business Owner Passed the Torch—with Confidence and Care
See how Shur Sales and Marketing navigated a leadership transition, protected employees, and gained lasting HR support with IronRoad.
If I Only Knew This Existed 30 Years Ago: An IronRoad Success Story
When you’ve built a business over decades, stepping away means more than signing papers. It’s about knowing your people, your customers, and your legacy will be protected. That’s the challenge Shur Sales and Marketing faced as their founder prepared to retire and two new leaders stepped in.
In this short case study, you’ll learn how IronRoad helped Shur Sales:
- Cut payroll and HR admin time by 60%
- Lower workers’ compensation premiums while improving coverage
- Simplify benefits enrollment and ongoing employee support
- Provide on-demand HR expertise for compliance and employee relations
- Give both outgoing and incoming owners confidence through a smooth transition
Most importantly, you’ll see how Shur Sales and Marketing found more than a service provider—they gained a partner who puts people first. With IronRoad, the founder could retire with peace of mind, and new leaders could hit the ground running.
Discover how the right PEO partnership can make business transitions easier, protect your people, and set you up for long-term success.